“… perhaps not surprisingly — colors could be an effective part of a warning system if tied to specific action. “How are we going to take those instructions and apply it to our lives?” she said. “Are we going to go to the airport, or not go to the airport?”
She said the agency’s use of “childish” primary colors like red, yellow and blue might have diluted the impact. “Purple, orange and magenta might create a sense of something that would get attention,” she said.”Yeah, because whenever I think “magenta” I think - “To the airport, pronto!” -whether I need to fly anywhere or not.