Someone has come up with better camouflage for deer hunters, which must be nice for the hunters - although rather less sporting, surely? - and not so nice for the deers.
Apparently women rather fancy guys in camouflage ... if they can find them ... while guys like camouflage because it's a fashion statement (does that also, finally, explain the mystery of the baby blue safari-suit thing?).
"... no matter how carefully the patterns have been computed, no matter how precisely the new hunter’s digital camouflage is calibrated to deer’s vision, there remains one large uncertainty: Will hunters wear overalls covered with pixelated squares that look like computer-generated abstract art? Or will they stick with their traditional preference (see cave paintings) for representational art?
Getting soldiers, at least the male ones, to switch to digital camouflage wasn’t easy, Dr. O’Neill says, because for many men camouflage is less about invisibility than fashion. Some soldiers hung on to the old-fashioned designs because of what Dr. O’Neill called the C.D.I. factor: Chicks Dig It.
If male hunters feel that way about their old overalls, there may still be lots of shrubs and trees toting guns and bows during hunting season. These guys may or may not be right about women going for this look. But the deer probably appreciate it."